My mother is 65 and right bang in the middle of the Baby Boomer generation, but she’s very cool and does her best to be and stay woke, keep up with shifts in vernacular, and takes care to do things like make sure she’s strict with getting pronouns correct, etc. Her meme game is a little lagging, and she only just discovered the cinnamon challenge. I was surprised to see her… not surprised. If anything, she seemed a bit pleased and said, “Yep, kids are still kids.”
I stared at her for a while. “What do you mean?” I asked her. She’s seen other ancient memes like planking and never had that reaction before. Seeing the cinnamon challenge was downright satisfying to her.
She looked me dead in the face and said, “Sweetheart, I grew up in a time when you could get crystal meth over the counter at the pharmacy. They were called diet pills then.”
“Whaaaaaaat.” I knew that Nazi Germany passed meth around like candy, but that was in the 30′s and 40′s. I had just figured it had been prohibited already in America by the time my mom was growing up. “Did you have a cinnamon challenge or something in school?” I finally asked.
She half-nodded and half-shrugged and said, “Similar. You couldn’t have candy or gum in school when I was growing up. It was about 1969 in San Francisco and parents were starting to limit cigarette smoking to kids under 18, too, so a lot of my school friends were squirming all day long with nothing to at least chew on.”
“What did they do instead, mom?” I asked suspiciously, because she would not bring this subject up after I had explained to her that the cinnamon challenge was dangerous because of how horrible it is to accidentally inhale it into your airways.
“Well… Back when I was in school, you could get cinnamon extract from the pharmacy. It was just cinnamon suspended in canola oil, and you could use it for cooking or treating a skin fungus. Stuff like that,” she explained. “So the boys at my school would take toothpicks and dip them in the cinnamon extract. That’s why chewing on a toothpick was so common back then. If you were trying to quit smoking or couldn’t have chewing gum, you could carry a little bottle of flavor extract about the size of a bottle of nail polish in your pocket and dip a toothpick in it. Then you’d have something to chew on that the teachers hadn’t banned, and you could hide them in your cheek easily.”
“So what did the boys at your school get into, mother?” I asked again. We were still on the topic of ridiculous memes. This had to go somewhere.
She smirked. “Well, after a while, the boys started noticing that the cinnamon extract from the pharmacy was spicy. It burned. So it started to get to be a challenge to see how many cinnamon toothpicks you could hold in your mouth at once. It got so bad that kids would get blisters and burns on their mouths from it, and you could tell if someone had a few of them tucked in their cheek in class because their face would turn red from the neck up like a cartoon.”
“Why have I never heard about this?”
She wasn’t done. “Finally, the teachers figured out what everyone was doing and it became a pretty big deal. Cinnamon extract started getting banned or restricted to adults. Then they banned toothpicks for sale to anyone under 18, too. That’s why it was a sign of being cool, particularly among guys, to walk around with a toothpick in your mouth. It either meant you had a fake ID or that you were 18.”
I stared at her for a long time. “Mom, why didn’t they just use hot sauce? It was California. Didn’t you have peppers?”
Without missing a beat, my 65-year-old mother replied, “Honey, we were white as fuck.”
